What you need to know to acquire a great mailing list
If you find that you aren’t getting good response rates and overall lackluster results, it might be that your mailing list is stale. Or maybe you…
Develop a dimensional mail strategy that’s sure to deliver
This isn’t your run of the mill direct mail campaign. Get creative and get integrated. It takes work and creativity to get in front of these prospects.
Understanding pURLs and how to effectively use them
Do you know what a pURL is and how to effectively use it? No, we’re not talking about necklaces and grandmothers. It’s a highly valuable tool that gets results.
How to Design a Great Mailer
Make sure your direct mail piece makes it to the most coveted spot- the armpit. If your mail piece makes it there it means it will be read and…
What is a dimensional mailer?
A dimensional mail piece is just what it sounds like – something with dimension. It’s a package. But do you know how to use “bulky mail” or…
How to select a direct mail offer that will inspire action
The options are nearly limitless when it comes to your direct mail offer. Think about your desired response or result to help guide your to the right offer.
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